The Makeup Maestro: How Pat McGrath Continues to Redefine the Art of Runway Beauty

Makeup, to McGrath is a movement that possesses the power to transform — a statement that is deeply embedded in this beauty editorial inspired by her influential works

This is an excerpt from MEGA September 2024 Main Beauty story.

Beauty breathes a different life on the runway, promising a one-of-a- kind visual feast. With every brushstroke, beauty becomes a tool that completes a visual narrative, a language that introduces a renewed sense of creativity, and a movement that consistently pushes the boundaries of what makeup can do and be.

RELATED: A Breakdown of Pat McGrath’s Masterclass on How to Create the Iconic Porcelain Doll Skin

This is a concept legendary makeup artist Pat McGrath knows and demonstrates magically. Her work and mastery inspired makeup artist Angeline dela Cruz to create these artful images that transcend beyond maquillage.

PORCELAIN DOLL

^{An artist in every sense, Mcgrath’s work continues to introduce a new way to play with color, incorporate details, and tailor a sense of theatricality in beauty that sets any look apart from the contemporaries} 

McGrath’s mind-bending creativity recently reached virality. In the Maison Margiela Spring/Summer 2024 show, models were transformed into living porcelain dolls as McGrath’s team created an otherworldly combination of hyperreal, futuristic-looking glaze skin, a painterly wash of color on the eyes, and a touch of doll-like blusher.

MODERN CABARET

^{Crafting makeup looks reminiscent of the cabaret days, Mcgrath is known for reintroducing beauty theatrics in the runway}

An artful ode to McGrath’s work for the John Galliano Spring/Summer 2011 show, Dela Cruz echoes a similar kind of a dark cabaret look with pencil-thin eyebrows, moody eyes, and gradient doll lips.

VIRAL SKIN

^{McGrath’s mind-bending creativity recently reached vitality. In the Maison Margiela Spring/Summer 2024 show, models were transformed into living porcelain dolls}

On creating the viral porcelain skin effect, Dela Cruz shared her runway- approved hack: water-based gel mask. The makeup artist patiently brushed the formula onto the model’s skin in layers, drying each layer with a blow dryer before applying the next

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View the full beauty editorial in MEGA’s September 2024 issue, now available on Readly, Magzter, Press Reader and Zinio.

Photographed by JOSH TOLENTINO. Makeup ANGELINE DELA CRUZ. Hair XEAN NUCUM. Written by MARA GO. Art Direction BRIE VENTURA. Sitting Editor AGOO AZCUNA-BENGZON. Photography Assistant TATE BERSALES. Styling ROKO ARCEO. Model AILIN of NEW MONARQ. Clothes by Vic Fajatin.

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The Makeup Maestro: How Pat McGrath Continues to Redefine the Art of Runway Beauty
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