Unilever Beauty & Wellbeing: A New Era of Beauty Built on Science and Communities
PONDS, Cream Silk, and BeautyHUB PRO all represent sides of Unilever Beauty & Wellness’ year-end beauty roundup that’s absolutely worth recapping
If there’s one thing that this year has proven, it’s that health and wellness go hand-in-hand with medical innovation. Modern technology has allowed for better ways of both enhancing, and caring for the natural self. Which is to say, we currently live in an age where there’s tons of viable ways of staying beautiful both inside and out.
Unilever perhaps understands that better than anyone else. With iconic brands in the Philippines like Cream Silk, Pond’s, Vaseline, Clear, Dove and many more, the company is redefining how Filipinos approach beauty, leveraging advancements in science and technology to create innovative products and experiences that resonate deeply with its audiences.
Science-Driven Innovations
Beauties in STEM are a guarantee with the beauty giant. On their part, Unilever has embraced a science-rooted approach with its groundbreaking formulations and solutions. For instance, Cream Silk, a brand near synonymous with Filipino hair care, continues to push boundaries with its Hair Institute. This platform not only provides expert-led tips on achieving healthy, beautiful hair but also leverages scientific insights to debunk myths about hair and scalp health. People in need of hair care help can make informed choices as Cream Silk ensures its formulations are transparent and backed by science, complemented by expert advice on proper hair care to deliver results.
In the realm of skincare, Pond’s has unveiled revolutionary formulas that highlight its commitment to advanced dermatological research. The brand’s latest offering, featuring the power duo of Niasorcinol and Hexyl-Retinol , is designed to address stubborn dark spots and uneven skin tone, common concerns for many Filipinos. This combination of active ingredients reflects Pond’s investment in developing targeted solutions that cater to specific skin needs, all while staying ahead of global beauty trends.
Meanwhile, Dove’s new Bio-Protein Care range introduced the Dove Care Labs—a testament to how technology and innovation can create specialized products for hair and scalp health. Dove leverages on both new technologies and our hair’s own biology to address specific consumer needs, offering a personalized touch that reflects the evolving expectations in hair care.
Beauty Diagnostics with Beautech
Beyond infusing beauty with Science, Unilever’s also claimed its own slice of technological innovation. Globally and locally, the company has embraced AI-powered tools to enhance consumer experiences. For example, its many AI-driven platforms now offer ultra-personalized skincare and haircare recommendations, ensuring that each customer receives advice tailored to their specific concerns. It’s a selfless approach – ensuring anyone can receive scientifically backed beauty advice in an easy way.
BeautyHub PRO leverages Unilever’s diverse portfolio of beauty brands to offer a wide array of options that cater to their specific needs and preferences. By seamlessly integrating products from its various beauty brands, the platform ensures that users have access to a comprehensive selection of beauty offerings, maximizing their choices and enhancing their overall shopping experience.
This technological edge extends to in-store and online experiences, where revolutionary beauty tech tools help shoppers make better decisions. Whether through virtual consultations or advanced diagnostic tools, Unilever puts its best foot forward in tending to an inclusive and forward-thinking beauty ecosystem that encourages the act of learning what product’s best for each person specifically.
Your Beauty, Your Community, Your Solution
Beyond all the science and technology, Unilever understands the true power of community in shaping the culture of beauty. Initiatives like Cream Silk’s Hair Institute double as platforms to educate and engage with Filipinos, fostering a sense of shared empowerment.
Pond’s, too, has made strides in cultivating a community of skincare enthusiasts by focusing on solutions that resonate with the specific concerns of Filipinos. The brand’s focus on inclusivity, ensuring its innovations cater to diverse skin tones and types, reflects its dedication to making beauty accessible and relevant to all.
In believing in the value of shared experiences in the realm of beauty and wellness, they’ve even went and created their own board of beauty trustees – In 2023, Unilever Beauty & Wellbeing launched its Beauty Board, an always-on, collective of expert voices that will help steer consumers from misinformation to a panel of experts and beauty enthusiasts that they can trust.
Unilever’s Vision of Filipino Beauty
Unilever’s setting the stage for the future of beauty – one where science and community take center stage. In continuously investing in research, technology, unique events and platforms to connect experts and communities, Unilever becomes the frontrunner at evolving with the industry where beauty is truly for all.
With them? It’s all about choosing what’s meant for you. For 2025 and beyond, explore what’s out there in Unilever’s world of beauty to have your own wellness be its best.
Photos and Featured Image: UNILEVER BEAUTY AND WELLNESS
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